Learn and use creative thinking


  • Are you born creative, or do you become creative?
  • Is the widespread belief true that creativity is a talent given to us by mother nature? 
  • Can we learn to be creative by acquiring specific techniques and using suitable tools? 
  • We will discover this together in this training course.

Presentation of the course

Creativity is of great importance in the modern world: understanding the essence of creativity, debunking the myth that considers it an innate characteristic, gaining confidence regarding the possibility of learning techniques and tools will help you improve your performance considerably.
This course is designed to help you develop creative thinking and use it consciously both in your personal life as well as in your professional life, managing your role more effectively.


Help the participants acquire:

  • awareness of the fact that you can become creative;
  • methods that help identify solutions to specific problems, by overcoming stalemate;
  • knowledge of tools and the ability to use them to increase individual and group creativity;
  • self-confidence, which helps them use the techniques and tools in all aspects of their lives.

Who may find this course interesting?

The topics covered interest all company roles: managers, salespeople, technicians, project managers, designers, lawyers, consultants, controllers are only some of the professionals that may be interested.
The course can be particularly useful for:

  • those who deal with problem-solving or innovation (product, process or other);
  • project managers who are responsible for innovation and change projects;
  • people who need to find solutions to complex situations every day.

In general, the course is essential for those who want to make their thinking more effective.


Let’s debunk the myth that creativity is an innate characteristic: we all can be much more creative than what we believe.

Generating organisational knowledge, essential for innovation

  • The Nonaka and Takeuchi spiral
  • Teamwork as a driver for innovation
  • Creativity as an individual moment
  • Tools that promote cooperation
  • The role of Social Business Collaboration

Never face a problem with bare hands

  • The innovator’s toolbox
  • The mental attitude that leads to the result
  • Be aware of what you are looking for: an evolutionary and “sustainable” solution or a “disruptive” one, able to generate new markets?
  • Insert innovation into the evolving scenario

When you faced a new situation, and you do not know how to approach it, what do you do?

  • The questions that help you acquire the knowledge you lack
  • Where to find the knowledge you do not have
  • Techniques for dividing up the initial problem into less complex, and more approachable ones
  • Techniques for getting out of a tight corner and working immediately on a possible solution

Proceed by trial and error

  • There are errors and errors: here is the one that helps you identify new solutions
  • Why discovering what does not work is very important
  • To which (correct) question does the (wrong) answer correspond?
  • How to use the falsification” technique
  • Find the breaking point and discover what does not work

Insight: restructure the context

  • Insight – when intuition appears miraculous
  • Why do we look for a solution where we cannot find it
  • Carefully analyse the framework to define a new structure
  • Techniques for uncovering what is invisible and identifying possible solutions

A model for identifying creative solutions

  • The knowledge you need
  • Mental attitude
  • The people who can help you
  • The steps to follow

Training material

  • Course slides
  • Exercises
  • The questions that support the search for new knowledge
  • The innovator’s toolbox
  • Model for identifying creative solutions
  • Films and bibliography

The teaching method

This course has been designed and structured to promote complete immersion in the topic and the individual experience.
The participants will face situations through exercises and video clips that reproduce moments similar to the ones they face daily.
Would you like to know more about the teaching method? Click here.

Final test and participation certificate

At the end of the course, participants take a test; after passing it, they can download their certificate of attendance.


  • Two days, 8 hours each
  • Two or more days, depending on the learning needs of the participants and how in-depth the topics are covered.

    Want more information? Contact me now!