t books
The psychology of persuasion
Robert B. Cialdini – 2021 - Harperbusiness – 568 pages

Influence

2022 November 17 | by Arduino Mancini Effective thinking - Resilience - Sales

Before I tell you why it is in your interest to read this book, I would like you to answer a few questions: Why do we buy more from a kind and/or good-looking person than from one we do not find so pleasant? Why when someone invites you to dinner you feel obliged to return […]

Better laugh at pessimism, especially when it says nonsense!
Arthur Bloch - Mandarin - 1979 - 96 pages

Murphy's Law

2022 September 22 | by Arduino Mancini Critical thinking - Resilience

Is it worth buying a worldwide best seller, which even today is influencing the way millions of people think? Before answering, it is important to know more about the book. In 1949, US Air Force aircraft engineer Captain Ed Murphy, observing the progress of some of his experiments, said: Anything that can go wrong, will […]

A book that many would like you NOT to read
Different authors and editions

The Thirty-Six Stratagems

2022 January 13 | by Arduino Mancini Conflict and Games Theory - Negotiation - Resilience

Some preliminary information about the book A book you are unlikely to be recommended because, like The Art of War, those who have read it tend to keep to themselves what they learned. The book is an ancient masterpiece of Chinese thinking and probably dates back to the end of the Ming era (1368-1644); since […]

How to Change Your Mind and Your Life
Martin E. P. Seligman - 2006 - Vintage Editions, Penguin Books - 319 pages

Learned Optimism

2021 September 08 | by Arduino Mancini Resilience

The book helps to answer several very important questions: why are some people successful and others seem destined to fail in all their ventures? why do some people never give up? And what are their characteristics? can the feeling of powerlessness (the belief that what happens is not under our control) be learned or is […]