t books

Laughing represents a positive and fulfilling experience. It makes us feel better because, in difficult situations, laughter provides us with the opportunity to take an emotional distance from what is happening, seizing a structure that enables us to perceive them as funny rather than tragic. An example? The famous quote by Oscar Wilde, who on […]

How to use the most powerful tool to help the brain to think, create, study, organise… What is a mind map? It is a form of graphic presentation of thought (ideas, knowledge, …) developed in its many aspects by the English cognitive psychologist Tony Buzan. Basically, the tool consists in using visual memory to structure […]

The goal of the Handbook of Creativity is to provide the most comprehensive, definitive, and authoritative single-volume review available in the field of creativity. To this end, the book contains 22 chapters covering a wide range of issues and topics in this field, all written by distinguished leaders: psychometric approaches, creative cognition, creativity across cultures, […]

In this book, Robert I. Sutton proposes a decalogue of weird ideas to be applied in companies that want to become competitive. These ideas are divided into eleven (and a half) points and are based on theories and research-proven both academically and practically, to promote creativity and innovation. Any examples? Who would have thought that […]

Today I present you a powerful and inspiring book from the founders of IDEO, the award-winning design firm, on unleashing the creativity that lies within each of us. Too often, companies and individuals assume that creativity and innovation are the domain of creative types. However, two of the foremost experts in innovation, design and creativity […]

In hindsight, every great idea seems obvious. But how can you be the person who comes up with those ideas? Is creativity a gift, or can it be learned, as in many other disciplines? In this innovative book, creativity expert Michael Michalko reveals life-changing tools that will help you learn thinking techniques that you would […]